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BYD Tunisia Launches National Roadshow to Promote Electric Vehicles

BYD Tunisia Launches National Roadshow to Promote Electric Vehicles
Tunisia

Ishaango News

Le 5/24/2025

Summary

BYD Tunisia has launched a nationwide roadshow to promote electric vehicle adoption across the country. The tour, which runs from May 22nd to June 29th, includes stops in Tunis, Sfax, and Sousse. Attendees can test drive BYD's latest electric and hybrid models, such as the Tang EV, Atto 3, and Dolphin. The event features educational workshops, technical demonstrations, and family-friendly activities. BYD aims to increase awareness of electric mobility and highlight its environmental and economic benefits. Hajer Chekir, Commercial Director of BYD Tunisia, emphasized the company's commitment to supporting Tunisia's transition to sustainable transportation. The roadshow provides an accessible platform for Tunisians to experience electric vehicles firsthand and learn about BYD's innovative technologies. BYD is also expanding its presence in Tunisia with new dealerships and a focus on customer service.

BYD, the world's leading electric vehicle manufacturer, has launched a nationwide roadshow in Tunisia to promote electric mobility. The tour aims to familiarize Tunisians with the benefits and features of electric vehicles through interactive experiences and test drives. The roadshow, which began on May 22nd, will visit Tunis, Sfax, and Sousse, offering the public a chance to test drive BYD's latest models, including the Tang EV, Atto 3, Dolphin, Song Plus DM-i, and King Plus DM-i.

In addition to test drives, BYD Tunisia has organized educational workshops for children on environmental issues and electric mobility, as well as technical mini-courses for adults on BYD's innovations. The roadshow also includes entertainment, giveaways, and a raffle with hotel stays as prizes.

Hajer Chekir, Commercial Director of BYD Tunisia, stated that the roadshow provides an accessible and engaging platform for Tunisians to experience the future of electric mobility. BYD's strategy aims to raise awareness of the importance of ecological transition and make electric vehicle technology more accessible in the country. The event is open to the public daily from 10 AM to 7 PM, with free test drives available upon registration on the official website.

BYD aims to position itself as a key player in Tunisia's energy transition by offering a comprehensive range of electric vehicles and expanding its network across the country. The company also emphasizes the safety and durability of its Blade battery technology, offering an 8-year or 200,000 km warranty. BYD's commitment extends beyond sales, with a focus on reducing carbon emissions and contributing to a greener future for Tunisia.

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